Onoin

Onoin is a US food brand that sells pre-chopped onions as a practical solution for modern home cooks. Wagon Design Studio built the brand identity, packaging design system and e-commerce website. The identity pairs a bold typographic wordmark with a custom illustration system of overlapping translucent forms that depict the flavors Onoin unlocks. The packaging follows one consistent system across variants, and the website uses layered motion where ingredients animate onto the screen.